Tech Tips
Branded automotive video content that makes your brand the hero.
Show how your brand saves the day.
A Tech Tip is a short “problem-solution” story within an episode of one of our how-to automotive series.
In this self-contained story starring your product, we showcase its problem-solving power, creating a connection and building trust with a highly-targeted audience.
- Compelling: Demonstrates to prospective customers and DIY/DIFM enthusiasts how your product works to solve a common problem or make a job easier.
- Targeted: We deliver your brand message to a loyal audience of automotive enthusiasts during a high-viewership weekend programming block.
- Non-skippable: Your product is featured within the episode (not in a commercial break) of a popular TV show targeting automotive enthusiasts.
- Reusable: We digitally deliver your Tech Tip for use on your YouTube channel, website, social media, and more!
Mixed Media Content Suite
Build brand awareness and engagement with:
- 8 guaranteed airings on Discovery Turbo (formerly MotorTrendTV) for each TV episode featuring your brand, reaching automotive viewers during highly-targeted weekend programming (prime viewership hours for automotive enthusiasts)
- On-demand streaming on HBO Max and Discovery+
- Social media posts promoting your brand and designed to drive your desired digital metrics
- Digital video of your brand being featured in our TV series to use on your website, YouTube, social media channels and more
- Additional video and photo content optimized for use on your brand’s social channels
Watch How It Works
Watch examples of our informative branded automotive video content below.
More Tech Tip Examples
Show Your Brand’s Problem-Solving Power.
Gain trusted, targeted, and non-skippable exposure for your automotive product on our popular TV shows, and amplify your message across all platforms with digital and social media content.