High Performance Block hosts Bruno Massel, Matt Steele, and April Rose
invite you to join us in Las Vegas for the 2021 SEMA Show Television Special
You secured your booth and booked your flight. Now extend your SEMA experience far beyond Las Vegas. Tell your story to millions of automotive enthusiasts in a high-profile, two-minute TV feature that shines the MotorTrend spotlight on your products and company.
12 Guaranteed Airings
74+ Million Automotive Fanatic Households
75% of Audience M18-54
Household Incomes $72,000+
Truck U hosts Matt Steele and Bruno Massel, along with leading automotive personality
April Rose, bring your products from the SEMA Show floor directly into the homes and living rooms of automotive fans everywhere!
Matt has been hosting motorsports events for more than 20 years. In addition to hosting Truck U, Matt is a hugely successful entrepreneur and owner of Trucks Gone Wild, the worldwide leader in Mud Themed Off Road Entertainment. It’s safe to say that Matt’s entire life is, has been, and always will be all about trucks!
April began her career in automotive television as a classic car commentator for the Barrett Jackson Auto Auctions on SPEED and Fox Sports, and later as Barrett Jackson’s digital host. For over a decade she’s been involved in multiple facets of the industry, including working with Chip Ganassi, the IMSA WeatherTech series and the 24 Hours of Le Mans.
In his first full season on the IHRA National Tour, Bruno wheeled his six-second, 200 MPH Top Dragster within two rounds of winning the National Championship. His record as a two-time NHRA World Champion has propelled him to a full-time career as an in-demand television host covering various forms of racing and automotive programming.
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