BRENTON BLOG
What Apple’s “WFH” can teach us about branded content
Apple's "The Underdogs" digital short, released in 2019, was a fun and engaging way to show consumers what Apple's products and integrations could do in the office. A year later, in the wake of the...
Producing During Pandemic – From the Director’s Point of View
While the COVID-19 pandemic initially stopped down virtually all TV production in the US, Brenton Productions was among the first to be able to get cameras safely rolling again. Matt Allegretti,...
5 Ways My Independent Auto Repair Shop Has Changed Due to COVID-19
The COVID-19 pandemic has impacted my garage, as well as countless others across the country. Just because our doors are still open, does not mean that we aren't taking a huge hit. We’re spending extra...
All Pay-for-Play is Not Created Equal: Product Placement vs. Integration
We’ve all seen it. The carefully placed box of cereal on our favorite comedy about nothing.The tasty beverage America runs on sipped by a quartet of judges on a hugely popular talent competition.The...
Brenton Productions’ FourWheeler Picked Up for Second Season on MotorTrend TV and the MotorTrend App
Tampa, FL (May 5, 2020) – Brenton’s all-new series FourWheeler has been picked up for a second season with MotorTrend TV and the MotorTrend App. FourWheeler concentrates on aggressive off-road builds with...
Four Long-Running Automotive Series from Brenton Productions Renewed on MotorTrend TV and the MotorTrend App
Tampa, FL (April 2, 2020) – Four fan favorite, long-running automotive series Two Guys Garage, Truck U, All Girls Garage, and Car Fix have been renewed as part of this year's programming lineup on...
What We Learned at Realscreen Summit 2020
Our recently-formed development team made its first visit to the Realscreen Summit in New Orleans this January. Led by Development Consultant Melissa Cutlip (a Realscreen veteran), Brenton’s team aimed...
Writing the Code for Success: How 3 Internet-Based Companies Used TV to Grow Their Audience
If you have a dog, you’ve probably heard of BarkBox – a monthly subscription service that started as an online Direct to Consumer (DTC) pet gift brand. This savvy internet company creatively used online...
Melissa Cutlip Joins Brenton Productions to Lead Development Team
Tampa, FL (1/20/2020) – Brenton Productions is excited to announce that Melissa Cutlip has joined our team to lead the development of new content and network relationships. Building upon its 25-year...
